“We’re giving customers more than shopping as a reason to visit. Should these even be called shopping centers or malls? Sarah Blackmore, head of asset management at Sandhurst Retail and Logistics, says they are currently in the process of deciding what to brand their latest projects, which don’t look anything like a run-of-the-mill mall. “Mixed use” is being seen as the best use of assets, with speakers and participants at the Summit examining how to incorporate and build on synergies in co-working, office spaces, hotels, even childcare and medical. It also accelerated a trend that’s transforming the face of retail: Hybrid working has become a permanent feature of modern-day work, which means people are spending more time at the home office and shopping locally. “We’ve got a hotel, we’ve got council offices, we’ve got a department of transport office, we’ve got a vibrant town square full of food and beverage and entertainment,” Luke Young, QIC’s general manager for leasing said at the Malls of the Future Summit, held in Sydney, Australia, in March, where landlords, analysts and designers met to plot the way forward for retail in the wake of the pandemic.ĬOVID-19 and attendant measures such as lockdowns kept shoppers confined to their neighborhoods.
It’s an example of how, for many new malls, mixed use is now the focal point. The shopping center also has offices, a hotel, and a bowling alley with karaoke and escape rooms.
Dine till late.” That’s the invitation from Eastland, a shopping mall near Melbourne, Australia.īut Eastland offers more than the traditional weekly shop-and-dine experience.
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